TRACY HEIM
J. C. PENNEY COMPANY, INC.
JCP - NYSE
Introduction
I became interested in the JC Penney company during last year's controversy between spokesperson Ellen DeGeneres and the group One Million Moms. I believe JC Penney's offers great clothes and other goods at reasonable prices and in a stimulating retail space.
History:
In 1902 James Cash Penney opened his first retail store with two partners. In 1913 the company was dubbed J. C. Penney Company with a new co-founder and a year later it would take on a junior partner. In 1920 JCP Company owned its first full subsidary, The Crescent Corset Company. Mr. Penney died in 1971 and two years later the company peaked with 2053 stores. The company's headquarters are currently in Plano, Texas. The current CEO is Ron Johnson.
Locations include all 50 United States and Puerto Rico with 1106 stores.
Slogans have included...
"The Golden Rule" "It's All Inside" "Every Day Matters" to the current "Fair and Square"
History:
In 1902 James Cash Penney opened his first retail store with two partners. In 1913 the company was dubbed J. C. Penney Company with a new co-founder and a year later it would take on a junior partner. In 1920 JCP Company owned its first full subsidary, The Crescent Corset Company. Mr. Penney died in 1971 and two years later the company peaked with 2053 stores. The company's headquarters are currently in Plano, Texas. The current CEO is Ron Johnson.
Locations include all 50 United States and Puerto Rico with 1106 stores.
Slogans have included...
"The Golden Rule" "It's All Inside" "Every Day Matters" to the current "Fair and Square"